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HOW IT WORKS

One conversation. Twelve expertise areas. Zero friction.

AdBrief is not a dashboard with twelve tools. It’s an advisor that mobilizes the right expertise at the right moment — and remembers everything from session to session.

YOUR FIRST 5 MINUTES

From signup to first delivery in under five minutes.

No tutorial, no demo call, no setup wizard. Here’s exactly what happens when you arrive.

01

Sign up

Email and password, or Google. No credit card. 14-day Pro trial included.

02

Bring your data

Drag-drop a Meta CSV, connect your Ad account via OAuth, or describe your product in plain language. The advisor extracts industry, audience, and tone of voice automatically.

03

Pick what you need

90-day strategy, audit, ad copies, compliance check… or just ask in plain language.

04

First delivery in 30 seconds

Brief, plan, or full audit. PDF export and paste-ready blocks, every time.

05

Come back week after week

Your business profile is saved. No need to re-explain anything.

BRING YOUR DATA

Drop your CSV. Or connect your Ad account.

Two ways to bring your real data. Pick whichever works for you.

Drag-drop CSV

  • ·Ads Manager export (Insights, Inspector, Performance)
  • ·Auto-parsed in under 5 seconds
  • ·Express Audit immediately, with estimated wasted budget
  • ·GDPR-compliant: metadata only, file deleted after parse
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Connect your Ad account

  • ·Direct OAuth to Meta Business Manager (Google Ads coming soon)
  • ·Read-only: the advisor never writes to your account
  • ·Continuous sync: no more manual re-uploads
  • ·Your last 90 days analyzed in the background

Describe by hand

  • ·No account? No file?
  • ·Describe your product, budget, and audience in plain language
  • ·The advisor extracts industry, audience, and tone automatically
  • ·Works for pre-launch products with no data yet

Whatever method you choose, your business profile is saved. Switch methods anytime.

THE FLOW

Watch a real conversation unfold.

No setup. No checklist. Just type. The advisor takes over.

You
YB

I have a magnesium glycinate sleep supplement. Budget 4500€/month. Targeting France. Competitors: Aime, D-LAB, Novoma.

A
AdBriefSTRATEGY ENGINE

Got it. Sleep supplements in France fall under ANSM / Synadiet regulations — I’ll factor that in. Based on your budget and the competitive set, I’m building a 90-day acquisition plan with a testing phase on Meta Advantage+ and a scaling phase on Google Performance Max. Give me 20 seconds.

A
STRATEGY DELIVERED

90-Day Strategy · Sleep Supplement FR

Budget: 4 500€CPA cible: 22€ROAS target: 3.2x

Phase 1: Testing

Phase 2: Scaling

Phase 3: Optimization

Full plan includes: audience segments, ad copy, weekly checklist W1-W12, phase switch triggers, failure mode library.

7 days later
You
YB

Week 1 done. Meta CPA is at 28€, above target. What do I adjust?

A
LONGITUDINAL MEMORY

I remember your setup. Your CPA target was 22€ with a 20% safety margin, so 28€ means you’re 27% over. Looking at Phase 1 failure modes from your plan, this pattern matches ‘creative fatigue on broad audience’. Here’s what to rotate first…

This is not a script. This is how every AdBrief conversation actually unfolds.

UNDER THE HOOD

Twelve expertise areas. One surface.

You don’t pick a tool. The advisor mobilizes the right expertise based on what you describe. Here’s what’s working behind the conversation.

Brief Architecture

Turns raw intent into structured creative briefs in seconds.

Express Audit

Diagnoses wasted budget with live money-bleeding detection.

90-Day Strategy

Builds phased acquisition plans with weekly checklists and failure mode libraries.

Audience Segmentation

Maps personas, pain points, and platform-specific targeting layers.

Ad Copy Generation

Produces paste-ready ad copy for Meta, Google, TikTok, LinkedIn, Pinterest.

Creative Direction

Delivers shot lists, visual guidelines, and production briefs.

Scaling Playbook

Protects ROAS during budget ramps with platform-specific scaling rules.

Compliance Check

Scans ad copy against EU regulations (ANSM, Synadiet, Loi Évin, MiCA).

Weekly Reporting

Turns raw campaign data into executive summaries with next-week actions.

Budget Strategy

Computes target CAC, testing reserves, and break-even timelines.

Ads Manager file upload

Drag-drop CSV or Meta Ads screenshot → diagnosis in 30 seconds. Auto-parsed, GDPR-compliant (metadata only, file deleted).

Creative DNA Analyzer

Multimodal vision on your existing ads. Scores 6 dimensions: visual hook, copy hook, social proof, urgency, problem-solution, format.

You never pick one. The advisor mobilizes whichever matches your request.

LONGITUDINAL MEMORY

Week after week, it remembers.

Most AI tools forget everything between sessions. AdBrief builds a longitudinal memory of your product, your budget, your competitors, and every decision you’ve made.

Week 1

You describe your product

Budget, audience, competitors, goals. The advisor captures everything into a persistent business profile.

01
Day 1

The advisor delivers

90-day plan, ad copies, audience segments, compliance check — all paste-ready, all sourced from your specific context.

02
Week 2-4

No need to re-explain

You paste your week’s metrics. The advisor remembers your targets, your competitors, your constraints. It compares actual vs planned in one message.

03
Week 5+

It catches what you miss

When actual numbers drift >20% from your plan, the advisor flags it proactively. Matches the pattern against your failure mode library and proposes next steps.

04

This is the #1 differentiator vs ChatGPT. No other AI tool for advertising remembers you.

THE DIFFERENCE

Why ChatGPT can’t do this.

Six reasons a generalist model will never match a sourced specialist with memory.

Sourced expertise

ChatGPT draws from general web knowledge with a 12-month cutoff. AdBrief runs on 75 sourced playbook patterns and 50+ encoded prompts, built by a Meta-certified strategist with real campaign experience, updated every quarter.

Longitudinal memory

ChatGPT forgets you at every session. AdBrief remembers your product, budget, competitors, and every past decision — building context that compounds week after week.

EU compliance native

ChatGPT is US-first by default, often blind to French/EU regulations like ANSM, Synadiet, Loi Évin, or MiCA. AdBrief is GDPR-native from day 1 and checks every ad copy against EU rules.

Platform Watch

Playbooks are refreshed every quarter by a continuous scan of Meta, Google, TikTok, LinkedIn, and Pinterest changelogs. No frozen knowledge — when a platform changes its bidding model or auction logic, the playbook follows.

Sourced playbook

Every recommendation cites its source: official platform doc, verified study, or encoded field experience. You always know where the advice comes from — no hallucinated tactics, no anonymous "best practices".

Paste-ready outputs

Ad copies are formatted to fit the exact destination field in Ads Manager. Character limits respected. You paste, you launch. No reformatting, no truncation surprises.

BUILT BY A META-CERTIFIED OPERATOR

Real campaigns. Real budgets. Real expertise encoded.

AdBrief is not a generic AI wrapper. The 75 sourced playbook patterns and 50+ encoded prompts running behind every conversation come from someone who actually shipped paid social at scale.

Trained directly by Meta in Lisbon

Two years hands-on inside the Meta ecosystem — best practices straight from the source, not blog posts.

Campaigns managed for Decathlon and Auchan

Major French retail brands. The same strategic playbooks that ran on 7-figure budgets now run inside AdBrief.

75 playbook patterns + 50+ prompts encoded by a Meta-certified strategist

Every expertise area is sourced, not improvised. Updated each quarter as platforms evolve.

Stuck? We reply in under 4 hours.

Beta testers get direct access. No tickets, no chatbots, no scripts.

Private Discord channel for beta testers — invite sent by email.

Stop explaining yourself. Start briefing.

Expert or beginner, AdBrief gives you the same level of strategy — and remembers you from the first message.

No credit card required · Cancel anytime